Today I read a blog by publicity expert Don McCauley. The blog is here
http://freepublicitypro.blogspot.com/
The headline for the blog is "Create A Massive Publicity And Advertising Campaign For Little Or No Money". He's offered a lot of solid advice on creating your own campaign. In my ongoing marketing and publicity campaign for "A Journey Well Taken: Life After Loss," it was time well spent reading the entire blog.
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